Why Many Website Designs Fail
I’ve been a web designer in Charleston, South Carolina since 1999, and I’ve seen web site after web site (not designed by me!) fail to live up to the owner’s expectations. For example, some businesses develop a web presence because it’s the “thing to do,” but that’s as far as they’re willing to go. There’s no strategy, there’s no research into what makes a “great” website, and inevitably they get out of the site exactly what they put into it – not much. Other businesses want to build an incredible website to benefit from online opportunities. However, many of these